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50/50 Raffle: Keeping the Revenue in the House
By: Kip Toner ~ 10/7/2009


As a popular benefit auction revenue item that adds little to no preparation time or upfront cost, the 50/50 raffle is also a creative way to encourage enthusiastic bidding during your live auction. Advertise and have your auctioneer announce that one half of the total revenue raised through the 50/50 raffle ticket sales will go to the raffle winner as credit towards auction purchases, instead of handing the winner one half of the proceeds in cash. You will not only keep the raffle revenue at your auction, but will gain a strong bidder in the process!